Tag Archives: Aileen Lizada

GO-JEK is reportedly applying for business license and preparing local entity in Philippines

Go-Jek Starts Planning to Operate in the Philippines

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Go-Jek becomes a regional spotlight this year due to its strategic expansion to SEA countries. They currently reported to begin its service in Vietnam as GO-VIET and in Thailand (soon to be available for public) as GET. In the Philippines, the local media has reported GO-JEK to begin exploring business potential by applying for a license and preparing local entity.

Quoted from Entrepreneur Philippines, a member of Land Transportation Franchising and Regulatory Board (LTFRB), Aileen Lizada, confirmed that GO-JEK was applying for a temporary license to perform services in the Philippines, although yet to have an accreditation by LTFRB.

The past few months, the rumor of Go-Jek entering Philippines is all over the news. Grab domination in the Philippines needs a competitor and GO-JEK is said to be the ideal one after Uber left Southeast Asia.

However, GO-JEK’s journey to enter Philippines market has come to two issues. First, the Philippine wants to protect local startups and regulation (for two-wheeler public transport) which haven’t been allowed as ride-hailing vehicles.

GoLag, HirNa, Hype, MiCab, OWTO, and U-Hop are local startups engaged in the same industry or segment as Grab and GO-JEK. Lizada said, GO-JEK is too big and capable to decimate Philippines’ local online transportation services.

Later, if GO-JEK starts its services in the Philippines, the LTFRB regulations will be something in the way because it only allows cars, such as SUV (Sports Utility Vehicles), and AUV (Asian Utility Vehicles) for ride-hailing.

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Original article is in Indonesian, translated by Kristin Siagian

Application Information Will Show Up Here
GO-JEK dikabarkan telah mengajukan izin usaha dan menyiapkan badan usaha lokal di Filipina

Go-Jek Siapkan Operasional di Filipina

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GO-JEK tahun ini menjadi sorotan regional karena mulai menjalankan strategi ekspansi ke negara-negara Asia Tenggara. Saat ini GO-JEK tercatat menjalankan operasinya di Vietnam dengan nama GO-VIET dan di Thailand (segera beroperasi secara publik) dengan nama GET.  Di Filipina, media lokal memberitakan GO-JEK mulai menjajaki potensi operasional dengan pengajuan izin usaha dan menyiapkan badan usaha lokal.

Dikutip dari Entrepreneur Philippines, salah satu anggota Land Transportation Franchising and Regulatory Board (LTFRB) Aileen Lizada menyebutkan bahwa GO-JEK tengah mengajukan izin sementara untuk beroperasi di Filipina, meskipun belum diakreditasi oleh LTFRB.

Beberapa bulan ke belakang isu GO-JEK masuk ke Filipina sudah banyak diberitakan. Dominasi Grab di Filipina dinilai perlu adanya tandingan dan GO-JEK disebut menjadi pesaing ideal setelah Uber angkat kaki dari pasar Asia Tenggara.

Namun jalan GO-JEK untuk masuk ke pasar Filipina dihadapkan dengan dua isu utama. Pertama soal Filipina yang ingin melindungi startup lokal dan aturan mengenai ojek (kendaraan umum roda dua) yang belum diizinkan sebagai kendaraan ride hailing.

Kehadiran startup asing dinilai bisa mematikan startup lokal Filipina. Nama-nama seperti GoLag, HirNa, Hype, MiCab, OWTO dan U-Hop adalah startup lokal yang berada di industri atau segmen yang sama dengan Grab dan GO-JEK. Lizada menyebutkan GO-JEK terlalu besar dan bisa “menghapus” layanan transportasi online di Filipina.

Jika nantinya GO-JEK beroperasi di Filipina, aturan LTFRB akan menjadi batu sandungan pertama, karena hanya mengizinkan mobil, SUV (Sports Utility Vehicles), dan AUV (Asian Utility Vehicles) sebagai kendaraan untuk ride hailing.

Application Information Will Show Up Here