Recently we revealed and discussed about the behaviors of Indonesians online as well as the potential growth of the number of people using the Internet. We found out that the top five online activities by Indonesians involve social media and messaging and we also found out that there are roughly 50 million Indonesians online, a number which may double in less than five years given the current growth rate.
But what does that mean in terms of the economy? Does this affect businesses at all and if it does, how does it compare with other industries?
The Connected Archipelago is a report that was put together by Deloitte and addresses these questions by treating the Internet as a boring industry and measuring it in a traditional way. This isn’t as easy as it sounds. It’s shockingly hard.
Continue reading Deloitte: Indonesia’s Internet Economy is Bigger than LNG and Electronic Exports