Indosat Mega Media (IM2) as a subsidiary of Indosat which focuses in the internet and multimedia service launches online store called Tokoon. Tokoon is an abbreviation of “Toko Online” – Online Store. With Tokoon, IM2 invites Small and Middle Enterprises (SMEs) which still doing conventional business to start targeting online market. Tokoon is IM2’s second attempt to attract SMEs after Kongkoow which pivoted into a marketplace a year ago. Kongkoow is now a gadget store but it’s not being maintained. Look wise, Tokoon is neater than its predecessor, although it cannot be said to be better than other marketplace.
As reported by Media Indonesia, IM2’s Chief Director, Ridwan F. Karsa guarantees the safety and easiness of transaction on Tokoon. This is done to build the trust because transaction happens without any face to face meeting between the seller and the buyer. To make this program a success, IM2 cooperates with the Ministry of Small and Middle Enterprises and managed to invite 100 SMEs from 8 cities in Indonesia.
Not only providing the counter, IM2 also assists and educates the player unfamiliar with online business. IM2 also provides several design templates so those who are not familiar with web design can customized the look of their online counter.
Continue reading IM2 Invites SMEs to Open Online Store on Tokoon
Indosat Mega Media (IM2) sebagai anak perusahaan Indosat yang fokus di layanan Internet dan multimedia meluncurkan toko online yang bernama