Tag Archives: iriana muadz

Plasa CEO Iriana Muadz Resigns

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We just received news that Plasa CEO, Iriana Muadz has officially resigned today. Iriana officially took the CEO hat since March 2011 together with COO Widi Nugroho. Previously Iriana spend a long time working in FMCG industry and held  marketing director role at Heinz ABC and Bintang Toedjoe.

Under her leadership, Plasa tried to strengthen their position in online retail with rebranding effort that includes a significant redesign and the omission of the entity Mojopia, previously the brain executing  Plasa’s transition from online portal to ecommerce. Plasa also try their luck in media, working together with Microsoft to build MSN news portal dubbed PlasaMSN and in direct competition with current incumbent Yahoo! Indonesia. PlasaMSN replaces the long-time abandoned MSN Indonesia and they hired Wicaksono (popular local blogger and journalist popularly known as Ndorokakung).

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CEO Plasa.com Dikabarkan Mengundurkan Diri

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Kami mendapat kabar bahwa CEO Plasa.com, Iriana Muadz, telah resmi mengundurkan diri hari ini. Iriana mulai menjabat CEO Plasa.com sejak Maret 2011, berbarengan dengan masuknya Widi Nugroho selaku COO Plasa.com. Iriana sebelumnya lama berkecimpung di bidang FMCG dan sempat menjadi Marketing Director di HeinzABC dan Bintang Toedjoe.

Di bawah kepemimpinannya, Plasa.com berusaha memperkuat posisinya di bidang online retail dengan sejumlah rebranding, termasuk pengubahan tampilan situs dan penghilangan entitas Mojopia — perusahaan cikal bakal Plasa.com untuk bertransformasi menjadi online marketplace. Plasa.com juga menjelajah ke bidang media. Bekerja sama dengan MSN, Plasa.com mendirikan PlasaMSN yang secara langsung berkompetisi dengan Yahoo! Indonesia. PlasaMSN menggantikan MSN Indonesia yang sempat lama terlantar. Untuk mengelola bisnis media ini, Plasa.com merekrut Wicaksono (atau yang lebih dikenal sebagai Ndoro Kakung).

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Plasa.com’s New CEO and COO

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Iriana Muadz is officially appointed by Telkom’s Board of Directors to replace Shinta Dhanuwardoyo (ex CEO), and Ariadi Anaya as interim CEO at Plasa.com. At the end of 2010 (then) CEO Shinta D left Plasa.com and followed by resignation of Chief Innovation Officer Andi S Boediman at early 2011. During transition Ariadi Anaya was appointed as interim CEO until Iriana Muadz joins them March 2011.

Looking at her LinkedIn profile, Iriana previously held strategic positions in big FMCH companies such as Unilever and Bintang Toedjoe. Her experience is also prominent, especially on brand strategy, marketing, sales and even business operations.

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Inilah CEO & COO baru Plasa.com yang ditunjuk oleh Telkom

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Iriana Muadz telah secara resmi ditunjuk oleh jajaran direksi Telkom untuk menggantikan posisi Shinta Dhanuwardoyo (ex CEO) dan juga Ariadi Anaya selaku interim CEO di Plasa.com. Akhir tahun 2010 lalu Plasa.com ditinggalkan oleh CEO Shinta D dan tidak lama kemudian di awal tahun 2011 disusul oleh keluarnya Chief Innovation Officer Andi S Boediman. Selama masa transisi kepemimpinan inilah Ariadi Anaya ditunjuk sebagai interim CEO sampai akhirnya Iriana Muadz masuk di bulan Maret 2011 ini.

Melihat dari profil LinkedIn-nya, Iriana sempat memegang posisi strategis di beberapa perusahaan FMCG besar mulai dari Unilever, dan juga Bintang Toedjoe. Pengalaman Iriana-pun terlihat menonjol, terutama di sisi brand strategy, marketing, sales dan bahkan business operations.

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