Don’t want to be beaten by innovation of Sony Ericsson and Universitas Bunda Mulia (UBM)’s M-Campus, Telkomsel and Research in Motion (RIM) Indonesia as principal of BlackBerry announced Mobile Campus for Universitas Pelita Harapan (UPH). The app is developed by Better-B and said only took three months to be completed.

Quite different to what is offered by UBM’s M-Campus — which is bundled with certain product, this UPH’s M-Campus app can be downloaded freely by any UPH student from this link http://uph.better-b.mobi. It supports OS 4.5 as minimum requirement.

As cited from Okezone [link in Indonesian], VP Channel Management Telkomsel, Gideon Edie Purnomo, explained the very reason why Telkomsel is collaborating with RIM for this project is based on consideration that BlackBerry is now the most common smartphones used by Indonesians, especially youngsters. IT Senior Director UPH, Reynier Wayong, strengthened this argument by claiming nearly 90 percent of 10 thousands student in the campus are using BlackBerry.

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