This morning The Jakarta Post published a story based on an interview with WhatsApp co-founder Jan Koum and vice president of business Neeraj Arora conducted over email. Having had our own interview with Arora last year, this morning’s story on seems quite familiar and even some of the statements sounded like they’ve been made before with some added references to more recent developments. The big story from the interview seems to be a claim attributed to Arora that WhatsApp handles 27 billion messages in and out of Indonesia. That number sounded very familiar to us.
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WhatsApp’s Neeraj Arora is Bullish On Indonesia, Looking To Do More With The Local Mobile Market
Several weeks ago we spoke to Neeraj Arora, vice president of business at WhatsApp, to talk about the company’s plans and outlook as well as the Indonesian market. The popular messaging client has seen its market flooded with competition lately but still managed to contribute significantly to the shifting of messaging from SMS to Internet-based. Arora addressed the issue of more sophisticated competition, markets with low credit card adoption, its view on advertising, and how quickly the app’s adoption spread.
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