No, this is not another soccer gambling site. Although the name strongly suggests it. The name “PegangSiapa” is from Indonesian phrase that basically asks who are you rooting for, widely used for games/competition and in this case it’s all about sports.
PegangSiapa.com run by SalingSilang, a social media company based in Jakarta which currently have more than 15 vertical sites under their hood. On top of the that layer of vertical sites, an analytics engine – Salingsilang.com – that measures digital trends based on the things happening on their website network.
One of the reason PegangSiapa exists is because the obvious conversation between soccer fans every weekend (soccer night), it’s a never-ending topic routinely happening following a soccer match. SalingSilang see this as something that can be used to capture digital trends on this specific vertical.
Continue reading PegangSiapa Wants To Know Who Are You Rooting For
