InMobi, ad service provider specialist for mobile is reporting about Indonesian market in the second quarter (Q2) of 2012. Between March to May 2012, the number of mobile ads in Indonesia reaches 99% compared to the same period in the previous year. Total ad impression in Indonesia reaches 27 billion in that period. Of that total impression, 22% comes from the smartphones which impression growth reaches 123% – larger that the growth of impression on other feature phone that “only” reaches 93%.
Nokia (which is still based on S40 or Symbian) still win Indonesian market with total ad impression of 56%. That number falls rather than last year. Most used cell phone (to do the impression) is Nokia X2-01 with 4.6% while the top five for each type is still conquered by Nokia. This number is not much different with the report from Opera on Indonesian market.
Continue reading InMobi: Indonesian Mobile Ads Market Doubles, Nokia Maintains Power