Amobee, a mobile advertising company based in Singapore recently has announced a partnership with SemutApi (PT. Media Red Notices) in order to expand business to Indonesia. SemutApi, one of Indonesian companies relating to digital advertising has decided to cooperate with Amobee because its complete platform equipped with the tools for publishers and advertisers.
According to Trevor Healey (CEO of Amobee), a combination between MCM and Amobee will change the mobile advertising market in Indonesia. MCM will be equipped with a mobile advertising platform that is able to deliver better results for the growth of Indonesian mobile market.
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